
To prove his thesis that any product--even one that doesn't exist--can be merchandized if it is advertised properly, a young man gets together with his father's savvy secretary to market a non-existent laundry soap. Complications ensue when his "product" turns out to be more successful than even he imagined--and now he has to deliver.
| Release Date | February 18, 1931 | |
|---|---|---|
| Status | Released | |
| Original Title | It Pays to Advertise | |
| Runtime | 1h 3min | |
| Budget | — | |
| Revenue | — | |
| Language | English | |
| Original Language | English | |
| Production Countries | United States of America | |
| Production Companies | Paramount Pictures | |